Mike Maisel

comments2
  • Positive ratings 0
  • Negative ratings 0
  • Net rating 0
Filter comments by:
Highest rated Latest comments
Or filter by symbol:

Latest Comments
2 Comments

    • Sun Jul 6th 21:05 PM
      |
      Rating: 0 0
      Commented on:
      Newspapers 'Rightsizing'? More Like Frightsizing
      What newspapers forgot is that those who ignore history are doomed to repeat it. What is happening now is the result of the papers burying their heads in the sand, as internet usage, functionality an content grew. This is the same thing they did when OCC started doing online employment ads, which later was purchased by the then Monsterboard and we know how that played out.

      What's scary about this (frightsizing is a well-chosen phrase), is now they are messing with their core business -- journalism. It is what defines a newspaper and once that line becomes blurred (as more papers will become more like each other) they will put their core readership at risk.

      I've often heard CEOs are working 1-3 fiscal years ahead of their company. Apparently newspaper CEOs didn't hear that, too.
      View article »
    • Thu Jun 26th 08:10 AM
      |
      Rating: 0 0
      Commented on:
      The Latest Nail In Newspapers' Coffin: Outsourcing
      How can it make sense to make cuts that will directly impact the product, potentially weakening it? So many papers are making just these kinds of cuts now, and these will only serve to lock them into a death sprial. If readers are deserting you because they find other media more suitable, the better course would seem to be to remake your product tailored to evolving media consumption tastes, but not to poke more holes in the already leaky boat.

      In announcing personnel cuts of 22% (Web editorial staff was not part of this, by the way), Editor Cliff Teutsch told staff the cuts "add a sober reality for all as we continue to remake the paper for a September launch." See the key words there, "remake the paper."

      Maybe it's just spin, but remaking your product to be more relevant, more accessible, more user-friendly just makes a lot more sense than commoditizing it by outsourcing core journalism functions or dictating arbitrary editorial to advertising ratios. Or maybe, I'm just too much a fan of literacy.
      View article »